How to buy Bitcoin in 2022? The AZ guide to getting started


Knowing how to buy Bitcoin no longer requires, in 2022, to be a geek keen on new technologies. In a few years, access to Bitcoin and other cryptocurrencies has become democratized to the point that many French people consider these assets to be completely valid investments. According to an IFOP study (March 2021), 3% of French people have already bought Bitcoin. They are even 14% to want to buy some in the years to come. However, with the pandemic, the proportion of French people who are interested in Bitcoin should naturally increase.


Especially since initiatives by major players are strengthening the attractiveness and usefulness of Bitcoin and other cryptocurrencies. For example, we can cite PayPal, which since the end of 2020 has made it possible to buy and sell Bitcoin in the United States. Of course this option is currently restricted, but when you read PayPal’s help pages, you can read that the platform intends to offer the exchange of cryptocurrencies in more countries in the coming months. .

Neobanks, such as Revolut or Boursorama Banque in France, offer the purchase and sale of cryptocurrencies, without creating a complicated portfolio. Nevertheless, these establishments make it possible to act on crypto-assets as one would do on the markets with the purchase and sale of shares. No question of facilitating payment and money transfers. This timid approach is attracting more and more larger banking groups.

American banks Goldman Sachs, JP Morgan, Morgan Stanley and Citi have announced the creation of a new department to provide access to Bitcoin to their customers. Today, several European banks have indicated that they are considering this opportunity. In May 2021, the Swiss bank UBS announced that it wanted to allow its wealthy customers to buy Bitcoin.

For its part, JP Morgan now recommends that investors hold around 1% of Bitcoin in their portfolio. As Bitcoin crossed the $60,000 mark last February, the craze for crypto-assets is at its peak. Some experts, based on mathematical models (S2F), estimate that the price of Bitcoin could rise to $1 million in 2025.

The correction in May 2021 (-50%) is however a clear warning: beware of the investment, it is a very risky asset. So don’t put all your eggs in one basket. It is a long-term investment, buying Bitcoin will allow you to have a higher return but with a risk that is also much higher. The variations can be brutal and you should therefore invest only what you are potentially ready to lose.

Where can you buy Bitcoin, Ethereum and other cryptocurrencies?

If you’ve had the opportunity to learn about cryptocurrencies and are wondering how to buy Bitcoin, this guide will let you know exactly how to go about it. Over the years, access to crypto-currencies has really democratized with platforms that offer everything, even the online wallet, in one place. Today, these assets are purchased like almost any traditional asset (equities, structured products, etc.).

Please note, this does not mean that you can buy Bitcoin on standard brokerage platforms such as Boursorama or Binck. Cryptocurrencies are in a separate category – and you will be able to buy them on portals that (today) offer this asset class almost exclusively.

In addition, some internet brokers who offer financial products such as CFDs ( Contract for Difference , such as eToro ) sell “exposure to Bitcoin price variations” and not Bitcoin itself. This is the case for example of eToro. These platforms have the advantage of being regulated and easier to master for beginners.

At eToro, 68% of retail investor accounts lose money trading CFDs. You need to know if you understand how CFDs work and if you can afford to lose your money.

If you really want to hold Bitcoin, Ether or any other crypto-asset, you will have to go through a crypto-currency exchange platform (also called “exchange” in English). In terms of trading volume, the champion is Binance. This platform attracts a clientele of individuals and professionals who achieve a large part of the volumes. She is more technical.

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